• News

  • TV & Film

  • PlayStation

  • Xbox

  • Nintendo

  • PC

  • Reviews

  • News

  • TV & Film

  • PlayStation

  • Xbox

  • Nintendo

  • PC

  • Reviews

  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • UNILAD
  • SPORTbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Snapchat
TikTok
YouTube
Threads
Submit Your Content
GTA 6 AI Fears Sparked By Take-Two's Strauss Zelnick

Home> News

Published 11:00 20 Nov 2025 GMT

GTA 6 AI Fears Sparked By Take-Two's Strauss Zelnick

Okay, we're getting a bit scared now

James Lynch

James Lynch

google discoverFollow us on Google Discover

The rise of AI has been pretty terrifying to watch, as the advanced technology seemingly permeates every facet of our lives, replacing real people everywhere it goes.

In the business of video game development in particular, those who work in the industry have every right to be fearful, with AI able to do a version of everything from create artwork to writing scripts.

Now, obviously it never manages to reach the same level as an experienced professional, but the savings that companies can make has led many people to lose their jobs, despite the better standard of their work.

As such, many professional labour movements, as well as individuals across the board, are very resistant to its use in games, and games don't come any bigger than the pending release of GTA VI.

Advert

Unfortunately, it seems that the CEO of Take-Two has started to lay the groundwork for its use, sparking fears that we may see the influence of AI in the new game.

Rockstar Games
Rockstar Games

Strauss Zelnick Weighs In on AI Use in Video Game Development

As first reported by Wccftech, via an appearance on CNBC's Squawk Box, Take-Two CEO Strauss Zelnick shared his thoughts on the use of trained AI to reduce workloads.

He said: "Historically, we had to script every single action that a character engaged in, and because it is interactive, think about how much scripting that is.

"Now, we're always going to need great writers, and we always will have plenty of scripting, but characters should be able to be trained on that very scripting that has been created by great writers and then interact in a way that feels more natural.

"I do see that happening."

The obvious fear there is that the workload will be reduced to a point that Rockstar or any other studio is able to eliminate a sizeable portion of their workforce.

In fairness to Zelnick, he did address this later in proceedings, assuring audiences that they had no intention of reducing staff if AI creates greater efficiency.

"Table stakes are creating more efficiency in development and marketing, and every enterprise is trying to do that. We're trying to do that and we're seeing some good early results in creating efficiencies," he said.

"By the way, efficiencies is not code for reducing employment, it's code for taking away mundane tasks so people can focus on more interesting, creative tasks."

Unfortunately, it looks as though AI isn't going anywhere for now, so in the meantime, the emphasis is on minimising the harm it causes to both professionals and paying customers.

Featured Image Credit: Steven Ferdman/Getty Images

Topics: Take-Two, GTA 6

Advert

Advert

Advert

  • GTA 6 Pre-Order Hopefuls Mark Their Calendars For 5 May
  • GTA 6 Delay Fears Grow Amid Subtle Rockstar Update
  • GTA 6 Price Accidentally Revealed Via Retailer, Ouch My Wallet
  • GTA 6 Third Delay Fears Wont Go Away Despite Positive Leaks

Choose your content:

2 hours ago
3 hours ago
4 hours ago
  • Skycat Games
    2 hours ago

    Steam Gains Free Cozy Game With 10/10 Score, Yours To Keep

    Available now for free.

    News
  • Sony Interactive Entertainment
    3 hours ago

    God of War Ragnarok Player Discovers Secret Marvel Cameo We All Missed

    Oh, boy.

    News
  • Matthaios Lappas
    4 hours ago

    Elden Ring Meets Resident Evil In 2027 Promising Dark Fantasy Adventure

    Horror and RPG fans, check this out!

    News
  • Bethesda Softworks
    4 hours ago

    Fallout 4 Update Confirmed by Bethesda, Adds What We All Want

    About time, Bethesda.

    News