• News

  • TV & Film

  • PlayStation

  • Xbox

  • Nintendo

  • PC

  • Reviews

  • News

  • TV & Film

  • PlayStation

  • Xbox

  • Nintendo

  • PC

  • Reviews

  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • UNILAD
  • SPORTbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Archive
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Snapchat
TikTok
YouTube
Threads
Submit Your Content
Microsoft wanted to 'spend Sony out of business' to strengthen Xbox
Home>News
Published 09:48 29 Jun 2023 GMT+1

Microsoft wanted to 'spend Sony out of business' to strengthen Xbox

It's been revealed that Microsoft wanted to 'spend Sony out of business' in order to strengthen the Xbox brand.

Richard Breslin

Richard Breslin

google discoverFollow us on Google Discover
Featured Image Credit: Microsoft/Sony

Topics: Xbox, Microsoft, Activision, Activision Blizzard, Sony, PlayStation

Advert

Advert

Advert

It seems that Microsoft’s saga of trying to acquire Activision Blizzard is never ending and as a result of the recent FTC court case, we’re getting plenty of juicy inside details.

In January 2022, Microsoft announced that it had set in motion plans toacquire Activision Blizzard for a whopping $68.7 billion. Since then, the tale has seen endless hurdles and twists. Whether it be Sony PlayStation chief Jim Ryan trying everything he can to hinder the deal or market regulators throwing spanners into the works.

Back in April this year, despite reports making the rounds indicating that Microsoft’s acquisition of Activision Blizzard was pretty much a done deal, the UK market regulator, the CMA sensationally blocked the deal raising concerns over the grip Microsoft would have with cloud gaming technology.

Advert

Then several weeks later, the FTC, the market regulator of the United States filed a temporary restraining order and an injunction to block Microsoft’s attempted takeover. Following the move by the FTC, both Microsoft and Sony representatives have been in court fighting a case for and against the acquisition.

In the latest story to develop from the FTC’s court case in the US, as reported by The Verge, it’s been revealed that Microsoft was ready to ‘spend Sony out of business’ in order to strengthen the Xbox brand.

Microsoft’s Xbox Game Studios boss, Matt Booty stated during the court case that he was actively encouraging Xbox CFO to splash the cash to strengthen the Xbox Game Pass library so that it can go toe-to-toe with Sony’s PlayStation Plus subscription service.

“We [Microsoft] are in a very unique position to be able to go spend Sony out of business,” said Booty when referencing the green brand spending $2 or $3 billion to get ahead of its rivals (Sony, Google and Amazon) by bringing new games to Xbox Game Pass first. “It is practically impossible for anyone to start a new video streaming service at scale at this point,” he continued.

In related news, the FTC court case has also revealed that Microsoft was willing to buy studios including SEGA, Bungie and more to topple Sony once and for all. Furthermore, the FTC believes that Xbox’s Starfield exclusivity is harming the Activision Blizzard takeover.

  • Xbox Fans Happy For Helix Delays As New-Gen Console Nowhere To Be Seen At 2026 Showcase
  • Xbox CEO Reignites Console Wars, PlayStation Watch Out
  • Sony Launches AI Censorship Tool, PS5, Xbox and Nintendo Consoles Targeted
  • Microsoft Quietly Nerfs Free Xbox Credit, Users Outraged

Choose your content:

4 hours ago
10 hours ago
15 hours ago
16 hours ago
  • Nintendo
    4 hours ago

    The Zelda: Ocarina Of Time Remake Reworks A Major Franchise Feature

    Zelda fans have spotted a big change in the remake trailer.

    News
  • Bethesda Softworks/Nickelodeon
    10 hours ago

    Skyrim Player Discovers Incredibly OP NPC We Somehow Missed for 15 Years

    Don’t mess with this NPC

    News
  • Panache Digital Games
    15 hours ago

    Assassin's Creed Spiritual Successor Free Demo Criticised For Accidental 'AI Slop' Inclusion

    The demo launch hasn't gone down so well with players.

    News
  • Veewo Games/Kepler Ghost
    16 hours ago

    Cyberpunk 2077 Gamers Can Play This Gorgeous Steam Game For Free, But Not For Long

    You won’t have long to play this impressive freebie

    News